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Blink Fuel · Podcast
Own Your Own Fuel Delivery Business with Blink Fuel
For anyone ready to own a fuel delivery business: the on-demand opportunity, what Blink Fuel includes, the fuels it handles, and how owning compares with buying a franchise.
Transcript
People want fuel brought to them, and that is a business you can own. Yeah, it really is this massive shift happening right now. I mean, we are taking the on-demand economy, the same thing that brings us dinner and groceries, and applying it to something completely essential. Okay, let's unpack this, because whether you are a person who has already succeeded in a 20-year career, and you finally want a business of your own, or maybe you are a younger professional, and you just want freedom without a micromanager looking over your shoulder, this is an opportunity that fits. Absolutely, because you are bringing the truck straight to the customer. Right. You pull right up to the job site, the fleet yard, the farm, or even a person's home. Yeah. It is essentially the next generation gas station. Yes, but without the station. Exactly, there is no real estate to buy, no store to maintain. And with Blink Fuel, you are building this business under your own brand. It is your logo on the truck, and someday you can sell it to anyone you choose. That is the best part. You actually own the asset. So before we get into all the technology, let's just clarify what is actually in the trucks. Well, most people who use Blink Fuel use it for gasoline and diesel, on-demand, on-site delivery. The application was designed for use with all fuels, like multiple grades of gasoline, on-road and off-road diesel, kerosene, jet fuel, avgas, heating oil and propane, and it can be used for all of them. That lays it out. Let's talk about what you actually get when you start this, because Blink Fuel provides a complete technology product. Right, it starts with your own customer app. And again, this is fully branded to you, the owner. Which is huge. Oh, it's totally huge. So your customers can just open your app, order fuel in a few taps. Can they buy other things too? Because you have a truck sitting right there at their site. Yeah, exactly. They can buy add-on services at the exact same stop. So while you are filling the tank, they might have ordered windshield wipers, or requested a tire pressure check. That is such a smart way to maximize the trip. It is. And then you have these retention tools built right in, like monthly memberships. Okay, memberships for fuel delivery. Yes. Customers pay a membership, so you just automatically keep their vehicles topped off. Plus, you can send them coupons and push notifications directly to their phones. So it is coming right from you, the fuel guy. I love that. You stay right in front of them. So that is the customer side. What about the drivers out in the field? Well, the driver gets an app too. It is called Tank Spotter. Now I have a question about that. According to sources, a lot of these deliveries happen out on farms or really deep inside big construction sites where you might not have any cell phone service. Yeah, that is a very real thing out in the field. But Tank Spotter works with no cell signal at all. Oh, really? Yeah, it records a photo, a signature, the exact timestamp, and the GPS location at every single stop. And it just stores it locally until you have service again. That is incredible. And while the driver is doing that, what does the owner see back at the office? You get a full office dashboard and web access. You can see live truck tracking on a map. You can handle instant dispatching. And they even include a custom website for your business. And the infrastructure running all this must be pretty heavy. It is. The whole thing is hosted on Amazon's cloud and they have a backup running in a second region. So if one region goes down, you are still operating. Exactly. Plus it is all backed by a staff support team. What's fascinating here is how having this complete all-in-one suite allows a business owner to focus entirely on execution rather than trying to build a tech stack from scratch. It changes the game completely. You just run the business. So how fast can someone actually get started with this? Well, the custom website is done in about a week. Wow, that is fast. Yeah, and then the app and the back office are running just a couple of weeks after that. Plus you get the playbook, right? Absolutely. You get a quick start guide, a financing guide, a full sales and marketing plan, the regulatory framework and a truck outfitting guide. You get everything you need to know. And there is a very good reason why this entire system is so well thought out. It all goes back to the founder's story. He is a Naval Academy graduate and he actually ran 53 fuel delivery locations all the way from Ohio to Georgia. 53 locations is a massive operation to run. And while he was doing that, he and his dad decided to run a side food delivery franchise. And this is where things get really interesting for anyone thinking about buying a franchise today. Oh, the franchise model. Yeah, so they have this franchise and the franchisor was taking a top line cut every month plus an additional marketing cut. So they were basically double dipping. That is so common in that world. And it gets wilder. When Bill and his dad finally wanted to sell the business and cash out, the franchisor actually refused at first. Just refused to let them sell. Yeah, because they were top operators. The franchisor was making too much money off of them to let them leave. So they ended up having to sell the deal twice. First, they had to sell it to the franchisor just to get permission and then to the actual buyer. That is a tough lesson. And Bill had this realization from that experience. He said, and this is such an important point, we weren't building our business. We were building his. We weren't building our business. We were building his. That is exactly why you want to own your own brand. Right. When you look at owning your own operation versus going with a franchise, the differences are huge. First of all, it takes far less to get going when you own it yourself. Absolutely. And let's talk about the territories. Yeah, the franchises usually only give you about a 15 mile radius. Which is tiny. It is, because most companies usually need roughly 40 miles to actually survive in this industry. A 15 mile radius just restricts you right out of the gate. And with the franchise, you are fundamentally building somebody else's brand. You can't sell without permission and you have those royalties coming right off the top line no matter what. But when you use Blink Fuel, you completely own your brand. You own all of your data. And there are real people out there doing this right now, right? I mean, according to the research, there are owners from all different backgrounds having great success with this. Oh, totally. There is a retired firefighter who basically launched his operation in months. He used his own truck, got his new website up, and he is just absolutely loving the momentum of it. That is fantastic. He gets to be his own boss. Exactly. Then there is an excavation company that took a different approach. They added this fuel delivery as an automated side business. So it just grows right alongside their core work. That makes a lot of sense. They already have equipment, so why not fuel it and build a new business at the same time? Right. And then there is a couple in their 40s, they took 20 years of career experience, hit the road together, and now they have no boss. There is no micromanaging at all. Just a business they can build up today and sell later. It really gives you that freedom. And a big reason these owners can operate so confidently is because of who actually built the platform. Right, because Bill has 25 years in fuel delivery. He has helped more than 200 companies. That is a lot of hands-on experience. It is. The technology itself took 16 years to build, and it has a full decade of field testing by thousands of users. Wow. The driver handheld even won two different technology competitions. You know, when you have thousands of users testing something in the field for a decade, it is really like a pilot logging thousands of hours of flight time. That is a great way to put it. Yeah. So let's cover the final steps for someone who is ready to jump in. How does the financial side actually work for a new owner? Well, the great thing is that you have access to 100% financing, subject to credit approval. Oh, wow. So you can get everything rolling smoothly. Yeah. And on top of that, you have card processing savings built in. The rates cost much less than what a lot of people pay. And those savings could actually help pay for the app over time. So really the opportunity is right there in front of you. You just bring the truck, you bring the fuel, and you bring the license. And Blink Fuel brings absolutely everything your customer and your driver touch. It really is that straightforward. You are in complete control. Check it all out at blinkfuel.com. Book a demo.
Sponsored: produced by the makers of Blink Fuel, who also publish Propane Insider.
