How Does a Propane Company Get More Google Reviews?
Direct answer: Ask for an honest Google review after a completed delivery or service call. For text or email, contact only customers who agreed to hear from you, provide an opt-out and share one link that opens the review box. Ask everyone, offer nothing in return, and reply to every review, good or bad, in your own words. Specific reviews can help a prospective customer understand the work you do. Leave the wording and star rating to the customer.
Why reviews matter for a propane company
Propane is bought locally. Someone new to town, or a customer whose supplier let them run out, searches for a dealer nearby and looks at the profile before dialing. Your star rating, how many reviews you have and whether you answer them sit right there in front of that buyer. An unanswered one-star review can be read by any customer who checks you before they call. The profile itself matters too: see how propane dealers use a Google Business Profile.
The ask: when and how
- Ask right after the visit. The day of a delivery or a service call is when the customer remembers it. A request weeks later reads like a form letter.
- Keep it short. One or two sentences and one link that opens your Google review box. Keep the request easy to follow.
- Text or email, only to customers who agreed to hear from you. Send it to your own customers, and build in the opt-out.
- Ask everyone. Asking only the customers you expect to be happy is review gating, and it is a bad habit even when it feels harmless.
- Don't offer anything for a review. Ask, thank them, move on.
The reply: every review, in your voice
- Good review: Thank them by first name and mention something specific, like the same-day fill. It shows the next reader a real person answers.
- Bad review: Reply calmly and briefly, say what you will do, and offer to talk offline. Do not argue on the page. The reply is written for the next customer reading it, not the reviewer.
- Reply to all of them. An unanswered review reads as nobody minding the office.
What good propane reviews sound like
A customer may describe a delivery, a service visit or how the office handled a question. Ask for an honest account of their experience. Leave the wording and rating to them; do not supply talking points or select only customers you expect to praise the work.
Who does this work
Review follow-up needs an owner alongside the daily delivery work. When evaluating PIMS, confirm the scope for each location. A subscription does not establish that a workflow is active:
- Confirm which request channels are connected, how completed tickets enter the workflow, and how consent and opt-outs are handled.
- Ask to see reply drafts and confirm dealer approval before publication.
- Confirm which locations and review metrics appear in your report.
- Ask all eligible customers without review gating, and agree who publishes approved replies.
Straight answers
Should I ask every customer for a review? Yes. Ask everyone, not only the ones you think will be happy.
Who approves the reply to a review in PIMS? Dealer approval is required before a reply is published. Confirm the connected account, draft workflow and person responsible on your demo.
Who gets the review request? Request reviews from customers with a genuine experience, without selecting only happy customers. Confirm channel consent and an opt-out before sending.
Want to compare the workflow?
Explore the PIMS review workflow or discuss scope and a quote on fuelsite.pro. Or call 610-228-0887 and ask for Bill. Homeowners looking for a propane company can use the propane company directory.
Propane Insider is published by the makers of Tank Spotter, Custom Fuel App, Blink Fuel, PIMS and Propane Safety Pro; some links go to advertisers.
Last reviewed: October 2026
ChatGPT, Claude, Gemini, Google, Yelp, Apple Maps, Nextdoor and the BBB are named here only to say what they are. Those are other companies' names. None of them are affiliated with us and none of them endorse PIMS.